Brands, Experiences and Participation
by Chris Fill
? Marketing Communications : READ MORE ?
- Release date: March 1, 2013
- ISBN: 9780273770541 (0273770543)
- Genres: business
- Author: Chris Fill
- Publisher: Pearson
- Format: paperback, 856 pages
- Language: english
About The Book
Marketing Communications is the most complete and accessible introduction to marketing communications on the market. It combines breadth of coverage with a student-friendly style; and is an essential resource for Marketing and business degree students studying Marketing modules at undergraduate and postgraduate level.
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